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Author
Summary
"Featuring examples of strategic writing throughout the book, this practical, multidisciplinary text takes students through the fundamental concepts, genres, and techniques of writing for strategic communicators to connect with their publics. The book contains concise instructions for writing the key multimedia documents in strategic communication, each with an example in the text. Short, practice-oriented chapters each cover a key theme, principle,...
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"Getting a message across on paper and presenting a proposal in a clear and persuasive form are vital skills for anyone in business. How to Write Reports and Proposals provides practical advice on how to impress, convince and persuade your colleagues or clients. It will help you: improve your writing skills; think constructively before writing; create a good report; produce persuasive proposals; use clear and distinctive language; present numbers,...
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"Starting with the premise that there's only one chance to make a good impression, How to Write a Business Plan covers all the issues involved in producing a business plan -- from profiling competitors and forecasting market development, to the importance of providing clear and concise financial information. It also offers advice on how to present your management skills and experience and how to effectively communicate your strategic vision. The fifth...
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"Build essential skills and write with confidence at work! Immediately practical guide to better business writing designed to help you develop a clear, direct, natural communication style that supports rather than obscures what you want to say. It covers writing principles relevant for a wide range of business documents, including email, letters, memos, reports, proposals, and more, while also offering editing tips to ensure you come across as professional...
8) Employment
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This book guides the reader in gaining job skills, seeking work, interviewing, negotiating salaries and benefits, and thriving in the workplace. It also offers information that applies to all job seekers, as well as guidance for first-time job applicants and workers returning to the workforce after an absence.
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"Introduce engineering students or today's practicing engineers to the communication skills and strategies most important in today's workplace with Ingre/Basil's ENGINEERING COMMUNICATION: A PRACTICAL GUIDE TO WORKPLACE COMMUNICATIONS FOR ENGINEERS, 2E. Built around the successful dynamic analysis model CMAPP (context, message, audience, purpose and product), this practical guide provides a variety of communication strategies. Meaningful insights...
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TAKE THE PAIN OUT OF PRESENTATIONS.
Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.
Written by presentation expert Nancy Duarte, the HBR Guide to Persuasive Presentations will help you: